On behalf of The Nature Conservancy, we continue to build and maintain Fisheries Toolkit, or FishKit. The toolkit allows users to input information about their fishery and is used to evaluate the decision-making tradeoffs in real time. Complex fisheries concepts are made accessible to users so that they can engage in fisheries science. The toolkit addresses:
- Species life histories
- Minimum size limits
- Bag limits
- Trends in fish stock dynamics
- Facilitator resources
Launching the Toolkit
In addition to creating the toolkit, we also spearheaded the toolkit launch, alongside The Nature Conservancy. This involved user testing, consulting on branding and strategy, and the creation of communication materials to accompany the toolkit. We produced promotional videos, created educational presentations (example below), designed infographics (example to the right), and built the FishKit website.
Materials found on the FishKit website demonstrate the ways in which Nature Analytics can provide bespoke science communication products to support client projects.
WJ Harford, PA Moore, A Adao, E Ristig, K Millage, B Snouffer